PERSONAL STATEMENT I am writing this letter to apply for a PhD university of electronic science and technology china. Living in this ever changing world, coupled with technology, businesses are faced with the task of having to devise strategies in order to thrive and succeed. Consequently, companies are using tools to win and penetrate markets of interest; I am therefore concerned as to the intention of companies coming to sub Saharan African countries embarking on corporate social responsibility (CSR). I therefore researched during my master program as to whether CSR is beneficial to companies in terms financial performance and branding or perhaps it’s just a strategy to penetrate markets. I have published an article on advertising in a Chinese a magazine and Chinese website (www.cnki.net) I am a persistent person with the penchant to succeed in any endeavour; I also strive to improve upon myself. The dexterity with which I manage myself, whether through setting personal goals, seeking out alternative view points or proactively seeking out and responding to professional feedback allows me to take responsibility for my own actions which is a good trait in a leader and as a PhD student. Again, the need for me to drive my own personal and professional progression will also let me learn along the way. This trait is supported by the fact that I’m a quick learner and even with the most difficult of problems giving time and a little guidance I can come out with a solution. My decision therefore to study PhD at UNIVERSITY OF ELECTRONIC SCIENCE AND TECHNOLOGY was fuelled by my willingness to improve my career prospects, passion for research work, and the aspiration to discover and learn new things. I would like to state that after my education, the community will benefit because I will impact the knowledge that I have acquired. I would like to thank you for the consideration of my application and I am looking forward to hearing from you Kind regards, OSEI-KUSI FRANK